questions.
answered
plainly.

No. It's a vocabulary tool. It won't diagnose, treat, or guide you through anything. If you want to know what you're feeling and what that feeling means, it's for you.

No. It doesn't log your emotional state, chart it over time, or score you on anything. The core app is a lookup tool — use it when you need it, put it down when you don't.

The optional Expansion Pack adds journaling and pattern tracking for people who want that. But it's not the default, and it's not required.

Most wellness apps want you to track moods, complete breathing exercises, or work through guided meditations. No BS does none of that. It does one thing: helps you find the word for what you're already feeling.

There are no streaks. No badges. No affirmations. No "you've got this." Just the plain language that was already sitting there, waiting to be named.

It means we don't say "affect dysregulation" when we mean anger. We don't say "somatic awareness" when we mean "your jaw is clenched." The app speaks the way you think — colloquially, directly, without hedging.

If a 14-year-old wouldn't understand it, we rewrote it.

That's exactly what the Find tab is for. It has two doors:

Find a Feeling funnel — browse by emotion category and intensity tier until something clicks.

I'm Overwhelmed pathway — if words aren't coming at all, use the body × urge matrix. Select where you feel it (8 body locations) and what you want to do (8 urge types), and the app suggests three candidate phrases. From there you can also access a guided breathing exercise (4-in / 6-out) and the 5-4-3-2-1 grounding technique to re-anchor before continuing.

Each emotion result includes five sections of plain-language guidance matched to the intensity of your phrase:

Each category also has deeper content: what the emotion is for, what it's trying to tell you, what typically drives it, and patterns to watch for over time.

Yes, at launch. Android is on the roadmap but there's no confirmed timeline. Join the waitlist and we'll let you know when that changes.

At launch: 90+ colloquial phrases across nine emotion categories. Each phrase maps to a named emotion with a plain definition, body sensations, and intensity-matched responses.

90+ phrases at launch. The library grows with each update.

You get one email when the app launches on the App Store. That's it. No newsletter, no marketing drip, no weekly "we're still building it" updates.

No. One email at launch. Every email we send includes an unsubscribe link, and we won't use your address for anything else.

We're targeting 2026. We'll send the waitlist notification as soon as it goes live on the App Store — no advance warning, just the link when it's ready.

Yes. Every email has an unsubscribe link. Or email us at hello@feelingsarentbs.com and we'll remove you manually.

No. One-time purchase on the App Store. Pay once, own it. No monthly fees, no annual renewals, no "freemium" tier that quietly locks the useful parts.

Everything you need to find and understand an emotion. All nine categories, 90+ phrases, plain definitions, body sensations, intensity-matched responses, save and share, and lookup history.

The core app is designed to feel complete — not like a demo of the thing you're supposed to pay more for.

An optional one-time add-on for people who want analytics and pattern tracking. It adds Insights (weekly trends, emotion heatmaps, dashboards), advanced pattern tracking across sessions, and advanced journal history and filtering.

Journaling itself is in Core — the Expansion Pack is for people who want to see patterns across their history over time.

It's not a subscription. Pay once, same as the core app.

No. No ads, anywhere, ever. That's not a feature — it's just the baseline.

Pricing is confirmed at launch. Join the waitlist and you'll get the launch notification — that's when the App Store page goes live with the price.

The core app doesn't require an account and doesn't collect personal data. Your lookups stay on your device. Nothing is sent to a server.

If you use the journal feature (Expansion Pack), entries are stored locally on your device and sync automatically via iCloud if you enable it.

No. We don't sell data, share it with advertisers, or use it for anything beyond making the app work.

No. The core app works without any account or login. Download it, use it. Nothing else required.

The full privacy policy is available at /privacy. It's written in plain language — same standard as the app itself.

No. The app helps you name what you're feeling — that's genuinely useful, and naming is often where things start. But naming is not treatment.

If you're working through something significant, please work with a professional. Knowing the word "grief" is useful. A therapist is different.